What it actually takes to ship outbound webhooks
· 7 min read
An enterprise prospect asks whether you support webhooks. The answer decides the deal, so someone estimates the work: fire a POST when something happens. A week, maybe less.
That estimate is usually wrong, and it goes wrong in a predictable way. Sending the request is the easy part. The work is in everything around it, and most of that only shows up once the first version is running in production.
Here is the list, roughly in the order teams discover it. Use it to scope the build before you decide whether to build it at all.